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Podcast: The Undeniable Leader with Rob Cressy
Episode: EP-273 UCF National Championship Rings & The Toledo Shrek’s
Description: Two Universities in the last week made national headlines thanks to some creative marketing. Rob Cressy talks about why he loves UCF Football going all in on their 2017 National Champions campaign, plus dishes about the University of Toledo tweeting out that they would change their mascot to Shrek if it got 500,000 retweets. What can brands learn from the way both of these school grabbed attention via social media? -In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports & Cress Media, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing...