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Podcast: The Undeniable Leader with Rob Cressy
Episode: EP-231 Does Fox Sports Website Going Video Only Make Sense?
Description: Fox Sports is ending written content on their site and instead focusing 100% on video. Brian Cristiano and Rob Cressy dish about the viability of this and if this strategy makes sense? Does Fox Sports care about user experience considering there is a pre-roll ad before every video? Why would someone go to their website when they could watch the same video on Facebook without an ad? Is there much value in a website now and if so, what ways could one single piece of content be optimized?In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian...