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Podcast: The Undeniable Leader with Rob Cressy
Episode: EP-137 The Effect of Antonio Brown’s 6 Figure Facebook Deal
Description: Business is booming for the Steelers Antonio Brown. He signed a reportedly high six figure deal with Facebook, which you’d have to believe had some impact on the Facebook Live steam he did following the Steelers playoff victory over the Chiefs, which broke the NFL’s social media policy. Brian Cristiano and Rob Cressy dish about why this is just business as usual in the sponsorship and media space as Antonio Brown isn’t the first person to get paid to endorse something. He’s also not the first person to be paid by a social platform to post content...