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Podcast: Get A Better Broadcast, Podcast and Voice-Over Voice
Episode: 0743 – Voiceover Cut-Throughs
Description: 2023.01.13 – 0743 – Voiceover Cut-ThroughsA voice-over might hope that with a commercial read they may be asked to record another ad for the same brand, but it’s not a given. That job may be a one-off. But with trails and promo voices, once chosen you are likely to be on contract for months, seasons or years. You may be on a retainer, and have to voice any number of items with a quick turnaround every single week. (Oh, and you may be paid a premium for ‘market exclusivity’ to stop your voice from being heard on any other station, o...