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Podcast: Ask the Right Questions, The Sales and RevOps Podcast
Episode: Why Sales Leaders Should Care About the Company's 2023 Marketing Plan
Description: Alyssa Milot, a Fractional CMO at The Zen Strategy, talks about why sales leaders need to care about their company's 2023 marketing plan and how sales leaders benefit from knowing their company's 2023 marketing plan.
Your company's 2023 marketing plan is more than just a document. It's a roadmap for the future of your business, and it needs input from all stakeholders.
In this episode, we're talking to Alyssa Milot about why sales leaders need to care about their company's 2023 marketing plan.
Sales leaders have a lot on their plates. They're responsible for setting revenue targets...