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Podcast: TheInquisitor Podcast with Marcus Cauchi
Episode: How To Hire High Performing SDR Teams
Description: "The best companies are ones where we have an SDR-AE partnership", says Simon Gerstler.
We discuss (and argue a lot) about what makes for a great hiring process to build a rockstar #SalesDevelopmentRepresentative #SDR team. We explore who to hire and why, what to look for to identify an A-player.
We discuss training and coaching, when to demo or not to demo the product, how to qualify, how not to sell. Discussing compensation that drives desirable behaviours we uncover what bad #CompensationPlans do to drive undesirable outcomes.
When we recruit an SDR we...