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Podcast: Indie Hackers
Episode: #132 – Niching Down to Find Product-Market Fit with Ryan Born of Cloud Campaign
Description: When Ryan Born (@_RyanBorn) first emailed me about becoming one of Cloud Campaign's early customers, I replied with a long list of reasons why I wasn't going to use it. Two years later, he's generating over $25,000/month in revenue and growing at 32% month-over-month! In this episode, Ryan shares how he found his way to product-market fit by interviewing hundreds of people to find out who is and who isn't his ideal customer. He also discusses the advantages of picking a niche, the ins and outs of running Facebook ads profitably, and how dipping his toe in the water of...