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Podcast: Marketer of the Month
Episode: EPISODE 095: Generating Impact and Outperforming Competition with Measurable Results
Description: Interview with Shoham Eckhaus - Chief Strategy Office & CMO at Penguin Strategies
Shoham Eckhaus is the chief strategy officer & CMO at Penguin, a B2B Tech Digital Marketing agency. She is a B2B Growth Hacker, passionate about helping tech companies build and maintain effective "marketing machines". An entrepreneur, marketer, product manager, system engineer, and yogi - Shoham is a seasoned strategist and an established industry professional with a career spanning decades of experience. Â Â
On the Menu: Â Â
1. Building an effective marketing funnel for B2BÂ
2. Capturing and converting leads with little effort...