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Podcast: Just Jenny
Episode: Ep 67. Erica Eckman aka @everythingerica is back telling you what you want to know!
Description: Erica Eckman is the founder and CEO of Ecko Digital Media, a boutique influencer marketing agency founded in 2017 and Co -Founder and CMO of Shop FlavCity, her consumer packaged goods business with influencer, Bobby Parrish. After building a successful career as an influencer (you can still find her cooking up recipes to her 175k followers over at @everythingerica), she realized that so many brands and agencies didn’t understand how to actually move the sales needle and leverage influencers in the right way. The agency quickly became one of the largest direct response agencies in t...