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Podcast: The Marketing Stir
Episode: Sue Beckett (Lovesac) - We Found a Unicorn
Description: Sue Beckett, VP of Digital Marketing and E-Commerce at Lovesac, explores how the brandβs foundation is built on moving away from planned obsolescence, and how the company has managed to thrive from their cult following on social media. She also offers some insight into navigating the data marketing landscape as a whole. Ajay goes on a getaway and Vincent dreams of the African safari.