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Podcast: Accelerate Your Business Growth
Episode: Sell More
Description: David Saltzman joins our host, Diane Helbig for a discussion of the application of story theory to advance the sales and marketing opportunities for companies. David is a 20-year nationally-published monthly columnist, accomplished stage and keynote speaker, and a seasoned marketer. For the past 15 years, David has focused on helping others create story-based marketing that cuts through the noise in their marketplaces and creates the first step toward enduring relationships. As a Certified StoryBrand Guide, David and his team employ the StoryBrand framework to structure and focus the story their clients use to win business and attract customers.<...