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Podcast: The Content Cocktail Hour
Episode: 3 Elements to Building a Culture of Content
Description:
Brett explains that there are three elements to building a “culture of content”— excellent communication, consistency, and context. Companies need to quickly get on the same page with strong internal marketing. Customers truly value brand over product and an example of great branding is Liquid Death water.0:00 Intro2:15 Internal marketing5:06 Liquid Death water9:35 Hubspot14:50 Roadmap event16:15 Internal marketingJoin The JuiceModern Day Marketer The Newsletter (subscribe)Sales Enablement’s Guide to a Successful 2023 SKO (sign up today)Slice & Dice Episode 2 (watch)The Juice Product Roadmap...