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Podcast: Office Talk Australia, Marketing for Architecture
Episode: IF Architecture
Description: Iva Foschia is the director of IF Architecture, a 4-person architecture and interiors studio behind many well known Melbourne retail and hospitality spaces including Marion, Cutler & Co, Jardan, Baker Bleu, Attica and The Prince redevelopment in St Kilda.In this episode, Iva and I discussed:The importance of setting and communicating clear boundaries for your clients, and why Iva believes it’s essential for architects to protect the value of their work and carefully track and charge for the time they spend on their client’s projects.How Iva has broadened the studio’s process and presen...