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Podcast: Uncensored CMO
Episode: AdContrarian on why online advertising is a scam - Bob Hoffman
Description: Why the AdContrarian decided to end his weekly newsletterThe irony of Bob getting an award for best speaker at an AdTech conferenceA surprising honour from Byron SharpThe freedom that comes from being an independentBob’s most contrarian ever statementThe shocking amount of personal data gather about every personHow the marketing industry is complicit in on-line tracking and division in societyThe issue of tracking and how we managed just fine beforehandWhy advertising works better when it isn’t pe...