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Podcast: Boys Club
Episode: Context: Co-founders of The Creepz on Building a Successful Web3 Brand & the Unique Upsides of Web3 IP
Description: Blake speaks to Joe and Dom, co-founders of one of the most most successful NFT projects of all time: Creepz/Overlord. They have an rich convo about how to build a successful web3 brand, the unique characteristics of web3 IP and the development of web3 specific business models. The conversation covers media, fashion and gaming and how an NFT-based brand has unique positioning within all of these verticals. Joe and Dom speak thoughtfully about how a community is the real product within an NFT ecosystem, and what that means in terms of managing communication and...