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Podcast: Inside Independent Publishing (with IBPA)
Episode: How to Maximize Your Success Working with a Book Publicist
Description: Hiring a book publicist can lead to excellent exposure for your titles, but there are techniques that independent publishers and author publishers can do to best maximize that experience and things that they can do that will actually hinder that experience. Smith Publicity Book Publicist and Marketing Associate Olivia McCoy is joining us today to share tips from her many years in the industry to ensure publishers have a beneficial experience during this process.PARTICIPANTSOlivia McCoycomes from a background in book marketing and independent publishing and her knowledge of the publishing industry and book...