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Podcast: Breaking Through in Cybersecurity Marketing
Episode: Empathy and Marketing Soft Skills with Kelsey LaBelle
Description: This week, Kelsey LaBelle joins hosts Gianna and Maria to talk about marketing soft skills and returning to empathy in the workplace. Kelsey, who is the VP of Marketing at DomainTools, also shares how she works soft skills in her role at the company. Along with the emotional skills, Kelsey goes into creative ways to generate lead pipelines, why you should build trust with an audience, and shares the nuts and bolts of podcast production. Listen in for some deep talk on marketing—and lots of puns!
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Timecoded Guide:
[07:28] Wrapping uniqueness and empathy int...