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Podcast: Dark Mode with John Coyle
Episode: The Ultimate Guide to Creative Testing
Description: Creative Testing is always a juicy topic of conversation on ModCom. On this week's episode we recruit Nicole Crowell, another Creative Strategist, to help us sift through the best SOPs for testing creatives. Below you will find the resources shared during this episode. These links allow for read-only access alone. Please duplicate these to create versions for your own use... Chart - How much budget you should allocate to esting: https://docs.google.com/spreadsheets/... Calculator - Number of creatives you should test: https://docs.google.com/spreadsheets/... Chart - What creatives you should prioritize: https://docs.google...