Want to create an interactive transcript for this episode?
Podcast: Audiostories
Episode: Shrinkflation: how brands get us to pay more without noticing
Description: The practice in itself isn't new, but it's getting a lot of attention these days. While much of the world is facing inflation, stores and restaurants are managing to charge consumers more by discreetly reducing the quantities of their products. A marketing strategy known as "shrinkflation."