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Podcast: MONETIZE IT - Turn Your Gifts, Knowledge, And Passion Into A Profitable Online Business.
Episode: Money Follows Perceived Value. It Is Not Enough To Just Be Really Good At What You Do!
Description: In this episode of the Coaches Corner podcast, Lucas is talking about perceived value.Throughout his career as a coach, having analyzed hundreds of coaching programs, there is a common denominator that determines the programs that sold out right away and the ones that lagged in sales. It doesn’t necessarily come down to a lack of passion or work ethic. A coach can be passionate about their business and have the work ethic of a bull. What it comes down to is always sales and marketing. You may be providing value, but are you comm...