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Podcast: The UnNoticed Entrepreneur
Episode: How to Build a Successful Brand, with Brad Sugars
Description: Get Noticed! Send a text.In this episode, we're talking to Brad Sugars, one of the "World's Top Coaches" and has authored over 16 books and has 1100 offices for the "ActionCOACH" business franchise. We're talking to Brad about how he's built an amazing franchise business, and how he's managed to keep two brands going with his "Brad Sugars" brand and "ActionCOACH". Brad explains that there are three major things to building a brand. Firstly, he recruits the best of the best, and believes in the word 'recruit' rather than 'hire'. Secondly, he's never shied away from...