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Podcast: Storied Coaching with Aaron J. Jacobs
Episode: 50. The Three Story Formats You Need to Captivate Your Audience and Increase Your Sales
Description: We are storytelling creatures. Across cultures, geographies, and time, we learn and convey information best through stories. So why do so many people forget this when they are selling? Well, this week, I am going to help you fix that. I am showing you the potent types of stories you can tell when you instantly want your audience's attention in a sales situation. There are three types of stories to tell that will tease your audiences' brain and trigger a positive, limbic response (aka get their attention) ...