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Podcast: Office Talk Australia, Marketing for Architecture
Episode: Studio Prineas
Description: Eva-Marie Prineas is the director of Studio Prineas, a 6-person residential architecture and interiors practice based in Sydney, Australia.In this episode, Eva-Marie and I discussed:How the studio attracts like-minded clients through a mix of clear and focused messaging, transparent values, repeat business and in-person events.The strategy Eva-Marie has taken to selecting architectural photographers, and why she believes images with emotion, as well as a bit of mess and realism, make projects seem a lot more liveable and desirable.Why Eva-Marie feels that high-pressure developer-led projects aren’t a viable avenue for her practice.Ho...