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Podcast: Heavy Business
Episode: 319 - Steve Tom Sawyer (Metal Blade): Digital Marketing For Music
Description: How can a marketer promote things they don't personally enjoy? How are tours promoted with ads? How should a band spend their marketing budget? We dove in with the new director of digital marketing and advertising for METAL BLADE about his move from the gaming industry to the music industry, what influencers have to do with metal, finding the value in criticism, and so much more.Â
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