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Podcast: The Accidental Marketer Podcast
Episode: Can a Strategy Improve Your Company's Culture?
Description: Can a great strategy change a company's culture for the better? A healthy strategic process includes a focus on customers, cross-functional participation, debate, great facilitation and aligned decision-making. Companies that want to improve their culture often find that these are the exact things they want to change about the current state. Listen in to hear the details.