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Podcast: Author to Authority
Episode: Ep338 - Creating Demand for Your Products With Carly Cais
Description: Want to know how to create demand for your products and services before you even release them? Then today’s episode is for you. Carly Cais joins Kim on the show and shares a framework that you can use to position yourself and your products properly for launch success.Highlights Include:·     The one place you need to go to do research·     How to create authority before your launch·     How to use 1 piece of content and stretch it out over 30 daysCarly J. Cais started in Marketing over 20 years ago, first in B2C and then in B2B. Author of the u...