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Podcast: Let's Talk Loyalty
Episode: #357: H & M - Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.This episode features H&M - one of the world’s greatest fashion retailers.With over 150 million members of its program world-wide, H&M has achieved some incredible results, balancing its global loyalty proposition with local market needs, to stay relevant in this incredibly competitive sector.Our guest is Dominik Olejko, Regional Customer Insights & Engagement Manager for H&M in Eastern Europe.Listen to enjoy Dominik's in...