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Podcast: Understanding Users: The UX Podcast
Episode: 35. Will avatars ever replace human user researchers? - Rob Symes @ Fortell.ai
Description: Is there a way to enable a digital avatar to ask a user research questions in an exploratory or qualitative manner? One that elicits useful research insight that can be transcribed and analyzed in real time? If users are wary of the 'uncanny valley' of interacting with an avatar will they engage with it? And how smart can these things ultimately get?
Rob Symes is CEO at Fortell.ai.
In this episode he shares with me his digital career path as a serial entrepreneur and his founder journey so far with Fortell. We discuss the...