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Podcast: Mastering Social Media for Schools
Episode: Making a Difference Through Video, Staff Features, and More with Les Atkins
Description: Les Atkins and his small communications team are slaying the social media engagement game with their powerful storytelling in a district of 38 schools, 23,000 students, and 3,500 staff.Learn what features Alamance-Burlington uses to drive staff morale, staff recruitment, and community engagement.North Carolina School Public Relations Association (NCSPRA) recently recognized Les and his team with an award for their #DifferenceMakers series. Hear how they find their stories, what equipment they use to capture the video and several examples of the stories they’ve been able to share.Les shares an important tip about being ca...