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Podcast: Escape Your Limits & LIFTS
Episode: Ep 167 - Phillip Mills on Becoming a Global Leader in Licensed Fitness Programming
Description: Today, we are speaking with the Executive Director of a family-owned and operated company that has become the world's largest group fitness provider. What began as a single gym in Auckland, New Zealand, more than 50 years ago has evolved into a business with a network of more than 140,000 trained instructors who deliver exciting training programs to millions of members each week. Driven by the defining philosophy to "make people fall in love with fitness," he has spent decades dedicated to pushing the envelope to offer life-changing fitness experiences to the masses. This ambitious mogul opens...