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Podcast: Keep Optimising
Episode: Email Marketing: Maximise Your 2023 Email Performance with Komal Helyer
Description: Komal Helyer knows email marketing inside out from working to grow email marketing platforms for the last 15 years. She’s also a brand ambassador for the Women in Tech forum, and Chair of the Email Council at the DMA.In this episode we discuss:Being smarter and more transparent with consumer dataGetting the most out of our email campaigns Optimising website design for dark mode and mobile Practical applications for AI How and when to use automation Deliverability and security Get 30% off Omnisend for your first three months >> https://keepopt.com/om...