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Podcast: How to Scale a Business
Episode: How Gerald Willis Is Scaling Mectronic by Providing Internet Solutions, B2B Part Search, And Developing Their Pay-Per-Click Program
Description: In this episode, Gerald Willis, the founder of Mectronic, shares how his company (1) provides internet solutions for enterprise through Mectronic.net (2) an online B2B part search through Mectronic.com and (3) a pay-per-click program that uses AI technology to relate to Google search. With a background in tech in Silicon Valley, Jerry started Mectronic Buyers Directory, and eventually transitioned it to an online buyer's guide. They started with advertising, and as companies became more familiar with how the internet could help them, they provided services that supported their ideas.Today, Mectronic provides RfQ solutions, request...