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Podcast: The Business Leader Podcast
Episode: Jordan Schwarzenberger: Managing the world's biggest content creators
Description: Even if you’ve never heard of The Sidemen, there’s a teenager in your life who has. One of the world’s most renowned YouTube factions, this content group is a juggernaut but they need smart representation to make the most of their commercial opportunities. Enter Arcade Media and its Co-Founder, Jordan Schwarzenberger.Jordan’s savvy representation has seen The Sidemen launch three fast-growing businesses: fried chicken restaurant Sides, premium alcohol brand XIX Vodka and the official Sidemen membership club, Side+. The group also has an estimated following of over 138.7 million subscribers and an estimated 37.9 billion...