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Podcast: The Tori Barker Podcast
Episode: A New Approach to Digital Marketing Success with Mark de Grasse
Description: On this episode of the podcast, Tori Barker is joined by Mark de Grasse to discuss digital marketing and content creation. They discuss the history of DigitalMarketer and how it has grown from a Traffic & Conversion Summit to an eLearning platform. They explore how to grow your digital marketing knowledge and the power of the DigitalMarketer community. They also chat about content creation, and how Mark's childhood hobby led to a successful business. To simplify content creation, they explain the Content Development Appraisal Framework. They discuss how to create content series for intelligent measurables and how consistency is key t...