Want to create an interactive transcript for this episode?
Podcast: Marketing Trends
Episode: Navigating A Rebrand and Finding Your North Star with David Marine, CMO of Coldwell Banker
Description: Eighteen years ago, David Marine was a down on his luck job applicant. The recession had hit hard, he needed a job to provide for his wife and child. Luckily, an ad for a gig at Coldwell Banker caught his attention and, as they say, the rest is history. Today, David serves as the CMO of Coldwell Banker, one of America’s oldest and most respected real estate companies. On this episode of Marketing Trends, David takes us through his story and he talks about guiding Coldwell Banker through its first rebrand in decades, why it wasn’t something he s...