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Podcast: The Digital Deep Dive With Aaron Conant
Episode: Amazon Business Model Deep Dive
Description: Martin Heubel is the Strategy and Amazon Consultant at Consulterce, a strategy consultancy helping B2C household and CPG brands increase their 1P vendor profits on Amazon. As the founder, he has over five years of experience assisting CPG and household brands to master their bottom line. Before Consulterce, Martin was a Senior Category Manager at Amazon, where he helped brands such as Nestle and Mars turn their digital retail operations into high-performing, eight-figure accounts. In this episode… During Q4 in 2022, Amazon withdrew inventory to prevent overstocking, disrupting availability and trade relationships between brands, Amazon, and...