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Podcast: Pitching Powerhouse
Episode: How to Build the Most Effective Media Contact List for Your PR Agency
Description: Is Your Media Contact List Helping or Hurting Your Pitches? 😱
Successful PR pros know that pitching is all about reaching out to the right journalist with the right story at the right time…
…but actually finding the right journalist is harder than it seems! 😭
To get your pitches in front of the people who want them MOST, you need to have a thorough media contact list at your disposal 📃
Whether you call it a media contact list, a contact database, or a media list, this document should be chock full of media players...