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Podcast: A Brighter Web | Grow your business with digital marketing
Episode: Why We Never Send Cold Emails
Description: Does anyone like being interrupted by unsolicited promotional emails in their inbox? Because that’s what cold emails are—and they’re not the only form of cold marketing. Let’s talk about why we don’t like cold emails and discuss some better alternatives.
Why we don’t like cold emails
They’re an interruption in a place you don’t want to be interrupted.
They feel like an invasion of privacy.
They don’t stop even after being ignored.
It’s frowned upon by email service providers.
Why do people send cold emails?
Because it sometimes works (at a large sc...