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Podcast: Africa Business of Sport Podcast
Episode: E48: #WomenSportsDev – Zeycan Rochelle Yildrim, CMO of Samsunspor
Description: This is an episode of #WomenSportsDev, our ongoing series hosted by one of Africa's leading sports broadcasters, Shon Osimbo, which features insightful conversations with leading female sports executives, leaders and stakeholders about the development of women's sport in Africa and globally.
In this episode, Chief Marketing Officer of Samsunspor, Zeycan Rochelle Yildrim joins Shon to discuss Samsunspor's private ownership model, how she uses football as a tool to resolve social causes such as violence against women and her experience in combining sport and fashion to design Samsunspor's special purple kit.
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