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Podcast: Office Talk Australia, Marketing for Architecture
Episode: Mim Design
Description: Miriam Fanning is the director of Mim Design, one of Melbourneβs leading architecture and interior design practices.In this episode, Mim and I discussed:Her process for interviewing new clients during the briefing stage to learn as much as possible about their likes, dislikes, and daily rituals; and why she believes these discoveries help the studio to develop more authentic design concepts.How the studio has developed new offerings in furniture selection and art curation, looking at the details of managing budgets and logistics, to the marketing benefits of highly resolved projects and the po...