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Podcast: My Worst Investment Ever Podcast
Episode: Brenden Kumarasamy – Follow the Data, Not Your Emotions
Description: BIO: Brenden Kumarasamy is the founder of MasterTalk; he coaches ambitious executives & entrepreneurs to become the top 1% of communicators in their industry.STORY: Brenden decided to promote his YouTube channel by sending 500 cold emails per day to university professors. After sending 2,000 emails, he received very negative responses. Instead of reviewing his strategy, he sent more emails for three months and got nothing out of it.LEARNING: Follow the data and remove emotion as much as possible when making decisions. Make sure your marketing content offers undeniable value. “If you want to be in...