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Podcast: New Books in Anthropology
Episode: Samantha Nogueira Joyce, "Afro-Brazilians in Telenovelas: Social, Political, and Economic Realities" (Lexington Books, 2022)
Description: In Afro-Brazilians in Telenovelas: Social, Political, and Economic Realities (Lexington Books, 2022), Samantha Nogueira Joyce examines representations of Blackness on Brazilian TV, interrogating the role of mass media in developing racial equality and social change. Nogueira Joyce challenges assumptions that place the inclusion of Afro-Brazilians in mass media as a step towards racial progress while contextualizing media representation with the social, political, and economic realities of the Brazilian society at large, thus linking media representations to progressive gains and conservative backlashes in the Brazilian public sphere. This book joins conversations with other works on multiculturalism, Blackness, and whiteness within media st...