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Podcast: Author to Authority
Episode: Ep. 366 - How To Shorten High-Ticket Sales Cycles with Craig Andrews
Description: Having a first time offer is one of the key tools needed to convert leads into high-paying customers. On this episode, Craig share what that offer should look like and how you can use it to shorten the sales cycle.Highlights Include·     What the price should be·     How to value it·     What you need to give to the clientCraig Andrews is the Principal Ally and founder of marketing agency allies4me. Using a proven method that mimics the stages of courtship, allies4me helps companies find strangers and convert them into high-paying customers. An eight-stage Customer Value Journey is the framework that lea...