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Podcast: Today in Digital Marketing
Episode: Social Causes: When Good Deeds Go Bad
Description: Yang Wang is an Assistant Professor of Marketing at the Fox School of Business at Temple University. He and his colleagues have just published some new research in the Journal of Marketing Science. His paper is called βHow Support for Black Lives Matter Impacts Consumer Responses on Social Media.βο»Ώ.π Follow us on social mediaποΈ Subscribe free to our other podcast "Behind the Ad".Increase Your Amazon Sales with Micro-InfluencersHow sending free products to Micro-Influencers has helped brands 5X revenue in 2 months. Get started with Stack Influence and join compa...