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Podcast: No Title Necessary: Big Ideas in Business
Episode: Unveiling the Phenomenal Journey of Mike Ciorrocco: Overcoming Adversity, Building the C-Roc Brand, and Mastering Entrepreneurship
Description: In this episode of the podcast, Devin and Cody interview Mike Ciorrocco (C-Roc) who takes us back to his childhood and shares his background and upbringing. Growing up outside of Philly in a community filled with Italian influences, Mike witnessed a lot of brokenness, including issues with alcohol, drugs, anxiety, depression, and even suicide. However, he noticed a common thread among people's behavior - the stories they told themselves.Mike realized that people often justified their actions by narrating a story that supported their behavior. He saw the power of storytelling and believed that by changing the...