Want to create an interactive transcript for this episode?
Podcast: Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency
Episode: Rebranding Chicken of the Sea -- John Nunziato // LIttle Big Brands
Description: How do you rebrand a legacy CPG brand with a 99% household penetration without backlash? What consumer insights and missed opportunities should drive the rebrand? Get answers to these questions as John Nunziato, the Founder and Chief Creative Officer of Little Big Brands, discusses the Chicken of the Sea rebrand. Show NotesConnect With: John Nunziato: Website // LinkedIn The Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.