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Podcast: Table Rush Talk Show
Episode: 583 - So I Hired a Copywriter (Part 2): The Game-Changer for Speed to Market
Description: In this episode, the host shares his experience of hiring a copywriter, explains the concept of a 'soap opera sequence' and its impact on email marketing, as well as the vital importance of hiring the right 'who' for increasing speed to market. The episode also highlights the host's journey in the digital marketing arena and the lessons learned.Encapsulated Show Notes:Explanation of why a copywriter was hiredIntroduction to the concept of a 'soap opera sequence'The importance of hiring a 'who' to increase speed to marketThe journey in the digital marketing space and investment in coachingSuccesses...