Want to create an interactive transcript for this episode?
Podcast: MarTech Podcast â„¢ // Marketing + Technology = Business Growth
Episode: Blending Humans, AI, & Automation -- Erica Salm Rench // rasa.io
Description: Erica Salm Rench, COO at rasa.io, discusses the benefits of artificial intelligence in marketing tools and technology. When integrating AI into your marketing efforts, it's about finding the balance between human input, marketing automation, and AI. While there’s no substitute for well-written human content, it makes sense to automate away the tasks we can afford to. Today, Erica talks about how to blend humans, artificial intelligence, and marketing automation together. Show NotesConnect With: Erica Salm Rench: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy...