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Podcast: The Visibility Playground Podcast
Episode: Episode 38- Boosting Your Visibility: Promoting Your Book on Social Media with Patti Zorr
Description: On this episode of The Visibility Playground, we explore the challenges faced by authors when promoting their books online. Our guest shares her insights into the need for long-term marketing efforts and the importance of choosing the right keywords, social media, and outreach methods. We also discuss how to create a book funnel and the upsell opportunities a book can offer. Additionally, we follow the speaker as she coaches a first-time author to launch a book and make a successful speaking event. Join us as we uncover the strategies and tactics authors can use to increase the visibility of...