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Podcast: Help my DTC grow
Episode: EP 39. How does outstanding CX lead to better products, improved customer experience, and higher profits? - Dan Gingiss - The Experience Maker
Description: How does outstanding CX lead to better products, improved customer experience, and higher profits?
Dan Gingiss is a coach, speaker, and author who emphasizes customer service as a marketing tactic. Over a 20-year career, he held leadership roles at McDonald’s, Discover, and Humana in customer experience, marketing, social media, and customer service. Dan's books, The Experience Maker and Winning at Social Customer Care, explore how to create memorable customer experiences and engage with customers on social media. He also co-hosts the Experience This! podcast.
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